The World of Work Project

The Team Name and Logo Icebreaker Activity

The team name and logo icebreaker activity is a simple, team-building ice-breaker that can be used for medium to large groups. In it, groups spend time sharing unique facts about themselves then collectively create a team name and logo that reflects who they are as a team.

Summary by The World of Work Project

Team Name and Logo Icebreaker Activity

This icebreaker activity is good for events where participants will be working together in groups at their tables or in virtual teams over a longer period of time.

It works by getting individuals to introduce themselves to each other and share some unique facts about themselves. The groups then use these facts as the inspiration from which to come up with a team name and from which to create a team logo.

Teams come up with all kinds of great things.

The Activity

The facilitator starts the activity by ensuring that all of the participants are evenly spread across tables, or are in evenly sized groups. The best group size for this event is between 8 and 10.

Once the groups are created, the facilitator asks each table or group to spend a few minutes getting to know each other by introducing themselves and sharing an interesting or unique fact about themselves. As the groups are introducing themselves, the facilitator provides each table with a flip chart and some pens.

Some teams put a lot of effort into their logos!

Once all the tables or virtual groups have finished their conversations, the facilitator asks each table to come up with a team name and team symbol or badge based on their unique or interesting facts, and to draw their logo and name on their flip-chart.

Once they have done this, the facilitator asks them to share their names and badges with the rest of the room. The teams will be referred to by these names for the remainder of the time that they are working together.

Learning More

Team building and ice-breaking activities are very important. They help build trust in teams and help progress team maturity. They can also reduce the risks of social threat and improve interpersonal awareness.

Being able to deliver them is a helpful facilitation and meeting skill. A few specific activities we’ve written about include: Weekend Chairs, Birthday Ordering, Vegetable Introductions, Two Truths and a Lie, and the Questions Cocktail Party.

Laughter and play are also great ways to help build a team. You can learn more about how playfulness helps teams in our podcast on the subject:

The World of Work Project View

This is a nice activity that helps small groups get to know each other, that can bring some good humor to events and which can help form teams quickly. It’s very useful for events or activities where groups will work together over the course of a day or longer.

From a facilitator perspective, this activity is good because it is simple to lead, requires no preparation and achieve good results.

Sources and further reading

Where possible we always recommend that people read up on the original sources of information and ideas.

This post is based on our experiences facilitating workshops and events. There are no specific references for it.


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