The Dunning-Kruger effect is a cognitive bias which leads individuals with low ability to overstate their skills and ability. Put simply, people who aren’t very good at things believe they are better at...
Sludge is the name given to the act of using nudge theory to achieve dubious objectives. Summary by The World of Work Project Sludge Nudging is often used to help people achieve better outcomes, e.g. eating...
The Peak-End rule says that an individual’s assessment of an experience is affected by two key things. It is heavily influenced by the highest or lowest points of that experience, and how that experience ended...
